The gated community will house top executives

The celebrity CEO is breaking ground on a massive gated community near the mineral he needs so desperately.

The gated community will house top executives, because apparently there is a danger of kidnapping?

For what though?

Elon Musk

Mineral: Lithium

Location: Nevada

Elon Musk’s advice for entrepreneurs: “Get into the lithium business”

Tesla CEO Elon Musk had a word of advice this week for would-be business titans looking for a hot market: lithium.

“I encourage entrepreneurs out there who are looking for opportunities to get into the lithium business,” Musk said Wednesday during Tesla’s Q1 earnings conference call. “Lithium margins right now are practically software margins.”

The raw material cost for lithium-ion batteries is already soaring, and demand is sure to grow along with the electric vehicle market.

“Can more people please get into the lithium business?” Musk pleaded. “Do you like minting money? The lithium business is for you.”

Musk called lithium refinement the “slowest element of the whole supply chain” for electric vehicles.

“It’s not that there’s a shortage of lithium ore in the world,” he said. “Lithium is almost everywhere; it’s a very common element. You still need to dig up the ore, then you need to go through a whole series of refinement steps, and that’s a lot of industrial equipment that’s needed.” – Source