This studio wanted to make sure it protected its tens upon tens of billions of dollars

After what could have happened a few years back when a case was quickly settled just prior to the Supreme Court deciding whether to take up the case or not, this studio wanted to make sure it protected its tens upon tens of billions of dollars it makes which could have been cut in half with a bad ruling. So, they decided to make sure it didn't ever happen and has been a huge dark donor to make sure they never get that ruling against them.

They spent nearly $1M to completely wipe the internet clean of hundreds, if not thousands of posts

Never say that this movie studio is not thorough trying to protect its brand. They spent nearly $1M to completely wipe the internet clean of hundreds, if not thousands of posts of this very recent lead actor entrant to their universe. Why? Well, because most of the posts were crazy misogynistic While hundreds said that compared people who are pedophiles to those who are gay and expressed his thoughts that there was nothing wrong with pedophilia.

Blowback

This actress who uses a stage name/character for many acting roles has been trying to move from that because of all the blowback she receives. The superhero universe wants her to do all promotion for her new movie in that character's voice/personality.