Even this permanent A list singer is not above the current trend of having very limited inventory so it always is “sold out.”
It is why she pulled everything from stores because nothing was selling in stores, so the demand scam didn’t work.
Beyonce
View this post on Instagram
The BeyHive Is In Shambles After Beyoncé’s Entire Ivy Park Collection Sells Out In Seconds
Beyoncé’s second rendition of her Ivy Park x Adidas apparel collection, appropriately named “The Drip 2 Collection,” sold out in minutes soon after dropping on the official Adidas site, and on the Ivy Park website.
Well, fans were able to try their luck again today, Oct. 30th at online retailers such as ASOS, Finish Line, and Foot Locker, however the bots took over those sites in A matter of seconds!
The line consisted of gender-neutral athleisure and streetwear pieces coming in inclusive sizing, ranging from XXXS to 4X. Bey teased the release of the collection last week, taking to Instagram and simply posting “DRIP 2 October 30.” – Source
Read more on these