The troublesome manager and an investment group are about to be sued for nine figures.

Apparently buyers feel as if they were misled by the manager and the investment group about the plans of an A+ list singer.

Scooter Braun

Taylor Swift

Scooter Braun Reportedly Thought Taylor Swift Was Bluffing About Re-Recording Her Albums

Scooter Braun apparently didn’t actually think Taylor Swift would re-record the first six albums in her discography.

According to a new report from Financial Times, the SB Projects Founder believed that the “Lover” singer was just bluffing about re-recording and re-releasing her early music after losing her masters.

After purchasing Swift’s former record label, Big Machine, under Ithaca Holdings in 2019, Braun began to search for buyers for the masters of the singer’s first six albums. Braun and investors allegedly told potential buyers that Swift wouldn’t actually re-record the albums like she said she would, and that her promise was most likely an empty threat.

According to the report, Braun and his team supposedly told potential buyers that Swift’s threat would only generate publicity and boost streaming and downloads. Braun’s explanation sounded reasonable to investors who didn’t believe the artist would take the time to re-record her past work out of spite.

Three people who were approached to purchase the masters confirmed to the outlet that such a conversation took place. “The message was: the controversy has been great for us. Every time she lights us up online, people go listen to those songs,” one of the sources said. – Source


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