This permanent A list model/reality host/actress/mogul did not put up one penny of a business she is opening.
She told investors she was going to, but ended up putting nothing into the project.
I think she realized it is great as a popup type thing, but not a permanent business.
Tyra Banks Is Building a Modeling Theme Park That Is Also in a Mall
In the years since launching America’s Next Top Model, Tyra Banks has found a horde of Banksian ways to expand her empire. She completed a certificate program at Harvard and started a (problematic) multi-level marketing company. She released a book called Modelland—a supernatural Y.A. novel about an aspiring model named Tookie De La Crème. And now, Banks has set her sights on something bigger. In an interview with Women’s Wear Daily, Banks revealed that she’s creating a theme park called Modelland at the Santa Monica Place shopping mall in California.
“It’s my calling to bring modeling to the masses,” Banks told WWD, saying she’s been working on Modelland for 10 years. The park will be a 21,000-square-foot ticketed attraction with interactive entertainment, curated retail and user-generated content that can be shared, per WWD. But anyone can also come shop without a ticket. (Because . . . it’s in a mall, after all.) Modelland will open later this year. – Source