In the lead up to the Iowa Presidential Caucuses, there was a very specific fashion request from the team of one Candidate.
Check this out:
They wanted people to wear plaid.
Family, staff, etc.
They thought it would look folksy and middle class and help the out-of-staters blend in.
Most of them didn’t bring anything plaid, so we had to do a special shop.
You should have seen their faces when we handed them their shirts; the grimacing, the nasty comments, like they were so above it all.
“Ewww. I would NEVER wear this in real life!”