Source: http://www.crazydaysandnights.net

It was a knockdown drag out fight as this A+ list talk show host talked smack about the new company their significant other recently started.

Ellen DeGeneres

Portia de Rossi

Portia de Rossi’s General Public Partners With Restoration Hardware

The actress is founder and chief executive officer of the art publishing and curation company, which makes exacting reproductions with 3-D technology.

Actress and artist Portia de Rossi is embarking on a new venture, as founder and chief executive officer of art publishing and curation company General Public that uses 3-D technology to create exacting reproductions of original works, including the texture and brushwork of paintings.

The Synograph technology, like a photograph, allows artists to create multiple reproductions, hence making them available to the “general public.” Founded on the principle of supporting artists, General Public provides a royalty to the artist from each Synograph sold. Reproductions, as dictated by the artist, are offered as open or limited editions, with prices of a framed Synograph ranging from $500 to $3,000.

Said de Rossi, “I created General Public because I wanted to bridge the gap between the decorative and the fine-art market. Although many folks have an appreciation of art and would like to own good works by good artists, not everyone wants to learn about the art market or they find collecting — and the galleries — intimidating. We developed a print, called a Synograph, that is an almost identical reproduction of the original painting, complete with texture. The Synograph provides folks with an alternative to collecting paintings and the flat posterlike print. This proprietary technology and our professional curation is how we bridge the gap.” – Source


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